Rabobank-MIT Innovation Award !
WISRAN received a Rabobank-MIT Innovation Award.
WISRAN measures farm activities to reduce losses at work
WISRAN measures the actual time and true cost of operating equipment and labor by field in real-time during operation.
ABOUT
WISRAN is an Agtech company providing live farming with an action-based business and process intelligence. Measures time variations of farming activities.
Coverage Areas:
- Heavy Farm Equipment
- Farm Logistics Optimization
- Connected Farms
- Farm Management Software
Arsalan Lodhi, CEO, founded WISRAN in November 2014.
WISRAN is developing a software-as-a-service platform to increase agricultural operation efficiency, initially targeting improving worker productivity and agricultural machinery logistics. The company has also developed a tablet equipped with an accelerometer and a GPS to be placed in each piece of agricultural equipment to source telematics data.
CUSTOMER INTERVIEWS
1
INDUSTRY INTERVIEWS
50
TARGET CUSTOMER ACRES
1000
MARKET RATINGS
3
COMPANY
Arsalan Lodhi
CEO
Arsalan Lodhi is the founder and CEO.
Justin Durdan
Chief Business Development
Justin Durdan is co-founder and CBDO.
Arsala Khan
Chief Operations
Arsala is a cofounder and COO.
Thanks very much for visiting the site. We are absolutely committed to find hidden areas of improvement opportunities within farming logistics to improve profits for growers.
Arsalan LodhiOur Value for Customers
Agriculture is more volatile and complex than almost any other industry. Rising production costs, increased global competition and fewer government subsidies cut into margins. WISRAN services and data science technology is specifically designed to meet the needs of production operations, agribusinesses and farmers.
The company aims to identify deviations in cycle times of agricultural tasks, which can improve farmer profitability from 10% to 30% per acre. For example, WISRAN identified that the time it took a farmer to move harvested grain from a cart to trucks deviated by as much as 13 minutes. This is attributable to several reasons, including weather, variable human efficiency, and the incorrect number of trucks.
SERVICES
WISRAN provides its software as a service. The service is available through tablet, desktop computer and mobile. The service increases agricultural operation efficiency, initially targeting improving worker productivity and agricultural machinery logistics. The service provides live action-based business intelligence for quick decision-making during operation to control and manage machinery and logistics costs.
TIME MEASUREMENT
Measures wasted, idle, productive and total time of farming tasks at the field level.
ACTIVITIES COSTS
Provides live the activity-based costing of farming to manage machinery, labor, gas and logistics costs
TARGET METRICS
Live target performance metrics are used to compare the current activity performance of an operator to optimize logistics.
NEWS
UC Davis Ag Innovation Award
UC Davis Big Bang Competition is the biggest startup event in Davis. This year, 70 companies participated...
STARTUPSAC for WISRAN
WISRAN received the innovation award in food and agriculture! STARTUPSAC covers the story here.